Direct-to-Retail means retailers buy directly from manufacturers instead of through distributors. Oryx, the B2B wholesale network, makes that model operational at scale - catalog, ordering, regulated-industry workflows, and settlement in one place.

Yes. Oryx is built for regulated industry workflows and supports license-based access for license-gated product categories.

No. Oryx does not replace distributors. It gives manufacturers and retailers a direct, automated way to work together when they choose to.

No. Oryx connects to your existing e-commerce platform. Your storefront, checkout, and customer experience stay in place.

No. Oryx works alongside existing ERPs, OMS, WMS, and fulfillment tools. It does not replace them.

Retailers that sell manufacturer-sourced products and want one reliable way to work directly with brands - live catalogs, wholesale orders, dropship, and settlement - without email, spreadsheets, or a different portal per vendor.

Both. Independent shops and larger multi-store operators use the same platform. You connect the brands you carry and grow from there.

Dealers can join Oryx and connect to manufacturers they already work with. Once a manufacturer approves the relationship, you can use its catalog, place wholesale orders, and enable dropship where supported. You can also discover other manufacturers in the supplier directory.

With dropship, products list in your store and customer orders route to the manufacturer for fulfillment. With wholesale, you place stock orders through a unified portal. Manufacturers decide which options they support.

You see live catalog data, pricing, and inventory from each connected manufacturer, plus order status, wholesale activity, balances, and settlements in one place. No stale spreadsheets and no reconciling a different portal per brand.

Each vendor sets its payment terms. Some vendors send automated invoices that you pay directly to them. Others use Oryx automated settlement to settle your obligations by ACH or credit card. Standard processing fees apply if you pay by credit card.

Oryx is not the merchant of record for your store, does not set manufacturer pricing, does not warehouse inventory, and does not replace your storefront. You keep the supplier relationship. Oryx makes buying and dropship easier to run.

No. Oryx connects to standard implementations of major e-commerce platforms and works inside your existing checkout, order, and inventory flow.

Oryx is free* for dealers. Manufacturers cover the platform - no subscription and no per-seat charge. If you settle by credit card, standard processing fees apply.

Usually fast. Once the store is connected and any required license documentation is in place, access can be granted as soon as a manufacturer approves you.

An existing e-commerce platform, required license documentation where it applies, and approval from the manufacturers you want to buy from. Your storefront and checkout stay as they are.

As soon as a manufacturer approves your access and your store connection is complete. Setup time depends on platform and configuration.

Yes. Those relationships stay yours. Oryx is how you operate them - catalogs, orders, dropship, and balances - without handing the account to someone else.

Yes. You choose which manufacturers you request. Manufacturers control catalog access. Both sides opt in.

No long-term contracts. You can start, add brands, or adjust how you buy as the business changes.